Brand Management involves understanding all aspects of a brand and then
devising a plan in order to build brand equity. Brand Management is one of the
major factors in any company's success. This program will focus on providing you
with the skills and knowledge to develop and execute successful brand strategies
in today's digital environment that are focused on consumers. As a graduate
you'll be prepared for a wide range of rewarding careers.
Positions of employment may include: assistant brand/product managers, brand
consultants, brand strategists and assistant marketing manager in the growing
service and product sectors. You may also find your career on the product and
service side of business and marketing.
For more information on this program, register here